001 3680 |
003 ULIBM |
008 170322s2013||||usa 000 0 eng d |
020 ^a1118083466 (pbk.)
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082 14 ^a658.4063 ^bK827 2013
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100 0 ^aKumar, Vijay.
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245 ^a ^a1111^ba structured approach for driving innovation in your organization / |
246 0 ^aOne hundred one design methods
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246 ^a^aOne hundred and one design methods
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300 ^ax, 326 p.:^bcol. ill. ; ^c24 cm.
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500 ^a Includes index.
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505 ^aSense intent -- Know context -- Know people -- Frame insights -- Explore concepts -- Frame solutions -- Realize offerings.
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520 ^aThe first step-by-step guidebook for successful innovation planning Unlike other books on the subject, 101 Design Methods approaches the practice of creating new products, services, and customer experiences as a science, rather than an art, providing a practical set of collaborative tools and methods for planning and defining successful new offerings. Strategists, managers, designers, and researchers who undertake the challenge of innovation, despite a lack of established procedures and a high risk of failure, will find this an invaluable resource. Novices can learn from it; managers can plan with it; and practitioners of innovation can improve the quality of their work by referring to it.
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650 0 ^a^aTechnological innovations.
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650 0 ^a^aOrganizational change.
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999 ^aอารียา โสมนรินทร์
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