001 1853 |
003 ULIBM |
008 160301s1997||||usa 000 0 eng d |
020 ^a0070270317
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082 14 ^a658.87^bH356R 1997
|
100 0 ^aHasty, Ronald W
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245 ^a ^a1111 |
300 ^a[43] p. : ^bill. ; ^c24 cm.
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440 0 ^aMcGraw-Hill series in marketing.
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504 ^aIncludes bibliographical references and index
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505 ^aThe retailing environment -- The retail customer -- The retail store -- Retail merchandising and pricing -- Communicating with the retail customer -- Retailing challenges and changes.
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650 0 ^aRetail trade^xManagement.
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650 0 ^aRetail trade^xManagement^xCase studies.
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700 1 ^aReardon, James,^d1965.
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999 ^aอารียา โสมนรินทร์
|